Crafting the
Perfect Blend

Before starting the branding journey, I consulted with the owner; creating mood boards to develop a brand identity that captured the essence of this locally-grown coffee scrub company made in Belize. We wanted to emulate a down-to-earth, tropical look and feel appealing to an audience in search of natural self-care products.

We finalized a color palette that conveyed warmth, earthiness, and sophistication, while also being trendy and visually appealing. As part of the design process, we conducted a copy review to ensure that messaging was on-point and aligned with the brand's values.

Next, I developed a modern logo that reflected the brand’s commitment to natural high-quality ingredients adding typography that is clean, modern, and legible, ensuring that the brand messaging was easy to read and recognize.

Finally, I worked with an international vendor to source packaging materials that reflected Bare Bean's look and feel, creating a cohesive and luxurious experience for their customers. Together, we paid close attention to every detail, from the texture of the product to the packaging design. We opted for black matte stand-up barrier pouches.

  • 4 x 6 x 2", Black

    Airtight zippered display pouches lock in freshness

    Smooth matte finish stands out on crowded shelves

    Black on both sides for product concealment

    Thick barrier material protects items from moisture, gas and odor

    Heat sealable above tear notches

    FDA and USDA compliant